70
rattenfalle
Launch itA $1.1M/yr market growing +36.6% this quarter with returns at 0.9% — clears our launch bar.
Returns
Incredible0.9%return rate — above 6% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Conversion
Great8.4%search→purchase rate — share of searches ending in a sale
Market size
Great€1.1M€1.1M/yr · 797K searches
Avg price
Great€16.30avg listing price — sweet spot $15–$100
Brand share
Good67%top-5 brand share — brands hold most of the demand
Growth
Good+36.6%90-day search growth — must beat 0% to launch
Price range
Good€2.91–€33.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,773avg incumbent reviews — the moat a new listing must climb