57
pflanzenhut
Worth a lookShows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Growth
Great+98.5%90-day search growth — must beat 0% to launch
Review moat
Great328.95avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good65%top-5 brand share — brands hold most of the demand
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Price range
Good€1.44–€29.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good€12.11avg listing price — sweet spot $15–$100
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Market size
Bad€6K€6K/yr · 75K searches