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machete
Worth a lookShows low returns (0.9%), but weak search conversion (1.1%) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Incredible€28.64avg listing price — sweet spot $15–$100
Price range
Great€8.86–€99.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great431avg incumbent reviews — the moat a new listing must climb
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Brand share
Good67%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay€199K€199K/yr · 614K searches
Growth
Bad-1.4%90-day search growth — must beat 0% to launch
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale