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Worth a lookShows a sweet-spot price point ($20.08 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Great€20.08avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Conversion
Great8.0%search→purchase rate — share of searches ending in a sale
Price range
Great€8.78–€40.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good991.52avg incumbent reviews — the moat a new listing must climb
Growth
Good+37.8%90-day search growth — must beat 0% to launch
Brand share
Good71%top-5 brand share — brands hold most of the demand
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Market size
Bad€36K€36K/yr · 22K searches