67
klappsessel
Worth a lookShows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Brand share
Incredible35%top-5 brand share — no brand owns this niche
Growth
Incredible+118.6%90-day search growth — must beat 0% to launch
Competition
Incredible19%top-5 click share — an open shelf
Avg price
Great€77.49avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Good595.24avg incumbent reviews — the moat a new listing must climb
Price range
Okay€9.57–€241.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€33K€33K/yr · 128K searches
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale