58
kindergeburtstag basteln
Worth a lookShows no brand lock-in (top 5 brands take 33% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible33%top-5 brand share — no brand owns this niche
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Competition
Great32%top-5 click share — an open shelf
Review moat
Good591.71avg incumbent reviews — the moat a new listing must climb
Price range
Good€5.93–€25.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Avg price
Good€11.98avg listing price — sweet spot $15–$100
Growth
Okay+14.9%90-day search growth — must beat 0% to launch
Market size
Okay€121K€121K/yr · 625K searches
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale