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58

jutesack

Worth a look

Shows a thin review moat (302 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 34Growth 41Conversion 62Competition 74Returns 84Price range 49Avg price 46Brand share 51Review moat 85Quality gap 68

Review moat

Great302.06

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.6%

return rate — above 5% kills the launch gate

Competition

Good41%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Conversion

Good5.4%

search→purchase rate — share of searches ending in a sale

Brand share

Good75%

top-5 brand share — brands hold most of the demand

Price range

Okay€3.30–€26.09

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay€11.47

avg listing price — sweet spot $15–$100

Growth

Okay+12.9%

90-day search growth — must beat 0% to launch

Market size

Okay€165K

€165K/yr · 264K searches

Products