65
huhn
Worth a lookShows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Brand share
Incredible28%top-5 brand share — no brand owns this niche
Competition
Great23%top-5 click share — an open shelf
Price range
Great€3.06–€75.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Good€14.58avg listing price — sweet spot $15–$100
Review moat
Good846.53avg incumbent reviews — the moat a new listing must climb
Growth
Okay+13.9%90-day search growth — must beat 0% to launch
Market size
Okay€152K€152K/yr · 547K searches
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand