68
gewächshaus
Launch itA $1.4M/yr market growing +8.8% this quarter with returns at 0.4% — clears our launch bar.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Competition
Great21%top-5 click share — an open shelf
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Brand share
Great47%top-5 brand share — no brand owns this niche
Market size
Great€1.4M€1.4M/yr · 2.7M searches
Review moat
Great452.57avg incumbent reviews — the moat a new listing must climb
Avg price
Good€134.23avg listing price — sweet spot $15–$100
Growth
Okay+8.8%90-day search growth — must beat 0% to launch
Price range
Bad€15.03–€560.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale