67
fahnenstange
Worth a lookShows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Brand share
Incredible39%top-5 brand share — no brand owns this niche
Growth
Great+79.8%90-day search growth — must beat 0% to launch
Competition
Great32%top-5 click share — an open shelf
Avg price
Great€17.05avg listing price — sweet spot $15–$100
Price range
Great€5.06–€44.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good656.25avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Market size
Bad€61K€61K/yr · 138K searches