59
ernteschere
Worth a lookShows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Great8.7%search→purchase rate — share of searches ending in a sale
Competition
Great35%top-5 click share — an open shelf
Brand share
Good67%top-5 brand share — brands hold most of the demand
Growth
Good+24.2%90-day search growth — must beat 0% to launch
Market size
Okay€249K€249K/yr · 275K searches
Price range
Okay€3.40–€22.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay€10.46avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad4,314.05avg incumbent reviews — the moat a new listing must climb