46
erd
Skip itBrand-locked demand (top 5 brands take 92% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Price range
Great€6.43–€84.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great€18.76avg listing price — sweet spot $15–$100
Review moat
Good711.24avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.4%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Market size
Okay€133K€133K/yr · 162K searches
Growth
Bad-2.5%90-day search growth — must beat 0% to launch
Brand share
Bad92%top-5 brand share — brand-locked demand