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54

deckenheizstrahler

Worth a look

Shows low returns (1.1%), but soft demand (-9.8% this quarter) keeps it on the watch list.

Market size 33Growth 20Conversion 23Competition 64Returns 93Price range 36Avg price 79Brand share 67Review moat 92Quality gap 80

Returns

Great1.1%

return rate — above 5% kills the launch gate

Review moat

Great168.47

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Avg price

Great€87.86

avg listing price — sweet spot $15–$100

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Price range

Okay€11.26–€244.90

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay€155K

€155K/yr · 97K searches

Conversion

Bad1.8%

search→purchase rate — share of searches ending in a sale

Growth

Bad-9.8%

90-day search growth — must beat 0% to launch

Reviews