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brokkoli samen
Skip itSoft demand (-35.2% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great11.1%search→purchase rate — share of searches ending in a sale
Review moat
Good770.67avg incumbent reviews — the moat a new listing must climb
Price range
Good€1.99–€32.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good74%top-5 brand share — brands hold most of the demand
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Avg price
Okay€11.31avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad€64K€64K/yr · 51K searches
Growth
Bad-35.2%90-day search growth — must beat 0% to launch