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61

blumentopf balkon

Worth a look

Shows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 3Growth 78Conversion 5Competition 91Returns 97Price range 82Avg price 88Brand share 62Review moat 72Quality gap 67

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Competition

Great24%

top-5 click share — an open shelf

Avg price

Great€20.05

avg listing price — sweet spot $15–$100

Price range

Great€5.06–€66.90

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Great+66.8%

90-day search growth — must beat 0% to launch

Review moat

Good617.46

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad€11K

€11K/yr · 128K searches

Products