50
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Worth a lookShows a fragmented shelf (top 5 take 32% of clicks), but soft demand (-42.1% this quarter) keeps it on the watch list.
Competition
Great32%top-5 click share — an open shelf
Brand share
Great52%top-5 brand share — no brand owns this niche
Returns
Good2.3%return rate — above 5% kills the launch gate
Market size
Good€580K€580K/yr · 2.5M searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay€10.17avg listing price — sweet spot $15–$100
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Price range
Okay€5.46–€18.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad7,432.56avg incumbent reviews — the moat a new listing must climb
Growth
Bad-42.1%90-day search growth — must beat 0% to launch
Signals No Dominant Brand