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50

john wick 1-4

Worth a look

Shows a thin review moat (22 avg reviews), but a concentrated shelf (top 5 take 100% of clicks) keeps it on the watch list.

Market size 37Growth 4Conversion 47Competition 0Returns 95Price range 69Avg price 77Brand share 79Review moat 99Quality gap 96

Review moat

Incredible21.5

avg incumbent reviews — the moat a new listing must climb

Quality gap

Incredible3.9★

avg incumbent rating — lower means beatable quality

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Brand share

Great56%

top-5 brand share — no brand owns this niche

Avg price

Great€95.01

avg listing price — sweet spot $15–$100

Price range

Good€36.57–€128.66

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay3.8%

search→purchase rate — share of searches ending in a sale

Market size

Okay€186K

€186K/yr · 52K searches

Growth

Bad-41.3%

90-day search growth — must beat 0% to launch

Competition

Bad100%

top-5 click share — a locked-up shelf

Products