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54

iphone 12 mini display

Worth a look

Shows beatable incumbent ratings (3.2★), but soft demand (-20.6% this quarter) keeps it on the watch list.

Market size 18Growth 15Conversion 85Competition 48Returns 33Price range 95Avg price 95Brand share 73Review moat 66Quality gap 100

Quality gap

Incredible3.2★

avg incumbent rating — lower means beatable quality

Avg price

Incredible€33.45

avg listing price — sweet spot $15–$100

Price range

Incredible€18.16–€71.33

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great9.5%

search→purchase rate — share of searches ending in a sale

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Review moat

Good862.16

avg incumbent reviews — the moat a new listing must climb

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Returns

Okay4.4%

return rate — above 5% kills the launch gate

Market size

Bad€74K

€74K/yr · 23K searches

Growth

Bad-20.6%

90-day search growth — must beat 0% to launch

Products