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51

iphone 11 display

Worth a look

Shows searches that convert (12.0% search→purchase), but soft demand (-7.0% this quarter) keeps it on the watch list.

Market size 43Growth 21Conversion 95Competition 28Returns 44Price range 93Avg price 87Brand share 41Review moat 25Quality gap 91

Conversion

Incredible12.0%

search→purchase rate — share of searches ending in a sale

Price range

Great€14.48–€39.44

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Avg price

Great€19.68

avg listing price — sweet spot $15–$100

Returns

Okay3.5%

return rate — above 5% kills the launch gate

Market size

Okay€224K

€224K/yr · 95K searches

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad4,181.5

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-7.0%

90-day search growth — must beat 0% to launch

Search terms