42
gimbal
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size
Incredible€3.2M€3.2M/yr · 891K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay€190.01avg listing price — sweet spot $15–$100
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,878.65avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.8%return rate — above 5% kills the launch gate
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-6.6%90-day search growth — must beat 0% to launch
Price range
Bad€40.24–€476.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price