cr2032
Worth a lookShows searches that convert (30.2% search→purchase), but prices mostly outside the sweet spot ($2.80–$11.19) keeps it on the watch list.
Conversion
Incredible30.2%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Market size
Incredible€5.4M€5.4M/yr · 3.2M searches
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad€5.57avg listing price — sweet spot $15–$100
Growth
Bad-22.6%90-day search growth — must beat 0% to launch
Review moat
Bad35,397.05avg incumbent reviews — the moat a new listing must climb
Price range
Bad€2.80–€11.19cheapest to priciest tracked listing — scored on the share inside $15–$100