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kfi 357
Skip itA concentrated shelf (top 5 take 88% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible17.1%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Good€14.31avg listing price — sweet spot $15–$100
Review moat
Good1,340.56avg incumbent reviews — the moat a new listing must climb
Price range
Okay€8.96–€19.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+9.6%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad€79K€79K/yr · 32K searches
Brand share
Bad92%top-5 brand share — brand-locked demand
Competition
Bad88%top-5 click share — a locked-up shelf