36
bomann gefrierschrank
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Great328.5avg incumbent reviews — the moat a new listing must climb
Returns
Good2.1%return rate — above 5% kills the launch gate
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay€238.40avg listing price — sweet spot $15–$100
Market size
Okay€149K€149K/yr · 28K searches
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-10.8%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad€126.06–€368.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price