50
zuhause test
Worth a lookShows low returns (0.6%), but brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Review moat
Incredible97.56avg incumbent reviews — the moat a new listing must climb
Conversion
Great11.0%search→purchase rate — share of searches ending in a sale
Avg price
Great€20.94avg listing price — sweet spot $15–$100
Price range
Great€8.51–€57.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€100K€100K/yr · 43K searches
Growth
Bad-25.4%90-day search growth — must beat 0% to launch
Competition
Bad87%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand