40
wick inhalator
Skip itSoft demand (-65.9% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.2%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Conversion
Great7.3%search→purchase rate — share of searches ending in a sale
Price range
Good€3.72–€31.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay€11.87avg listing price — sweet spot $15–$100
Review moat
Okay2,910.42avg incumbent reviews — the moat a new listing must climb
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Competition
Bad78%top-5 click share — a locked-up shelf
Market size
Bad€50K€50K/yr · 58K searches
Growth
Bad-65.9%90-day search growth — must beat 0% to launch