43
verbandschere
Skip itSoft demand (-10.7% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Review moat
Good545.14avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.1%search→purchase rate — share of searches ending in a sale
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Price range
Okay€3.35–€20.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad€8.40avg listing price — sweet spot $15–$100
Market size
Bad€84K€84K/yr · 165K searches
Growth
Bad-10.7%90-day search growth — must beat 0% to launch