58
taufe deko
Worth a lookShows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Competition
Great26%top-5 click share — an open shelf
Review moat
Great242.18avg incumbent reviews — the moat a new listing must climb
Brand share
Great48%top-5 brand share — no brand owns this niche
Price range
Good€4.42–€35.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay€230K€230K/yr · 1.2M searches
Avg price
Okay€9.48avg listing price — sweet spot $15–$100
Growth
Bad-0.7%90-day search growth — must beat 0% to launch
Conversion
Bad2.0%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand