35
shinie
Skip itA small market ($28K/yr) — this niche doesn't clear our bar today.
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Review moat
Good867.47avg incumbent reviews — the moat a new listing must climb
Avg price
Good€153.96avg listing price — sweet spot $15–$100
Returns
Okay3.8%return rate — above 5% kills the launch gate
Growth
Okay+11.1%90-day search growth — must beat 0% to launch
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Price range
Bad€72.42–€374.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€28K€28K/yr · 22K searches