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second skin tattoo
Worth a lookShows searches that convert (16.1% search→purchase), but a concentrated shelf (top 5 take 78% of clicks) keeps it on the watch list.
Conversion
Incredible16.1%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Review moat
Good616.56avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Good+29.9%90-day search growth — must beat 0% to launch
Price range
Good€5.10–€26.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay€10.36avg listing price — sweet spot $15–$100
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Market size
Bad€77K€77K/yr · 46K searches
Competition
Bad78%top-5 click share — a locked-up shelf
Signals No Dominant Brand