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Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Market size
Incredible€2.4M€2.4M/yr · 1.0M searches
Price range
Incredible€17.45–€29.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great€22.21avg listing price — sweet spot $15–$100
Conversion
Great10.8%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,731avg incumbent reviews — the moat a new listing must climb
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-8.8%90-day search growth — must beat 0% to launch
Competition
Bad82%top-5 click share — a locked-up shelf