48
rutin
Skip itA small market ($55K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible15.1%search→purchase rate — share of searches ending in a sale
Avg price
Great€17.30avg listing price — sweet spot $15–$100
Review moat
Great433.25avg incumbent reviews — the moat a new listing must climb
Price range
Good€9.78–€24.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Growth
Okay+1.2%90-day search growth — must beat 0% to launch
Competition
Bad81%top-5 click share — a locked-up shelf
Market size
Bad€55K€55K/yr · 21K searches