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propolis salbe

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Soft demand (-14.2% this quarter) — this niche doesn't clear our bar today.

Market size 20Growth 18Conversion 71Competition 24Returns 99Price range 31Avg price 54Brand share 53Review moat 79Quality gap 45

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Review moat

Great412.56

avg incumbent reviews — the moat a new listing must climb

Conversion

Good6.5%

search→purchase rate — share of searches ending in a sale

Avg price

Good€12.49

avg listing price — sweet spot $15–$100

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Price range

Okay€6.73–€18.75

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Bad72%

top-5 click share — a locked-up shelf

Market size

Bad€81K

€81K/yr · 100K searches

Growth

Bad-14.2%

90-day search growth — must beat 0% to launch

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