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54

pms

Worth a look

Shows low returns (0.1%), but soft demand (-19.6% this quarter) keeps it on the watch list.

Market size 42Growth 15Conversion 49Competition 41Returns 100Price range 95Avg price 95Brand share 43Review moat 66Quality gap 76

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Incredible€25.05

avg listing price — sweet spot $15–$100

Price range

Incredible€16.59–€64.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good853.39

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.9%

search→purchase rate — share of searches ending in a sale

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Market size

Okay€221K

€221K/yr · 227K searches

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-19.6%

90-day search growth — must beat 0% to launch

Products