37
nrg 5
Skip itSoft demand (-41.0% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Avg price
Great€79.18avg listing price — sweet spot $15–$100
Review moat
Great465.38avg incumbent reviews — the moat a new listing must climb
Price range
Good€5.04–€147.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad90%top-5 brand share — brand-locked demand
Market size
Bad€87K€87K/yr · 38K searches
Competition
Bad76%top-5 click share — a locked-up shelf
Growth
Bad-41.0%90-day search growth — must beat 0% to launch
Signals High Price