50
naratriptan
Worth a lookShows searches that convert (31.1% search→purchase), but a concentrated shelf (top 5 take 81% of clicks) keeps it on the watch list.
Conversion
Incredible31.1%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Incredible80.83avg incumbent reviews — the moat a new listing must climb
Avg price
Great€15.25avg listing price — sweet spot $15–$100
Market size
Good€449K€449K/yr · 94K searches
Price range
Good€4.92–€26.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+2.9%90-day search growth — must beat 0% to launch
Brand share
Bad92%top-5 brand share — brand-locked demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad81%top-5 click share — a locked-up shelf
Signals Low Review Barrier