53
müllbeutel
Worth a lookShows low returns (0.3%), but brand-locked demand (top 5 brands take 92% of clicks) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Incredible13.3%search→purchase rate — share of searches ending in a sale
Price range
Good€0.55–€39.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good€457K€457K/yr · 420K searches
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,610.81avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+5.0%90-day search growth — must beat 0% to launch
Avg price
Bad€8.18avg listing price — sweet spot $15–$100
Brand share
Bad92%top-5 brand share — brand-locked demand