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msm pulver
Skip itA concentrated shelf (top 5 take 81% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible12.5%search→purchase rate — share of searches ending in a sale
Avg price
Good€14.23avg listing price — sweet spot $15–$100
Review moat
Good1,362.4avg incumbent reviews — the moat a new listing must climb
Market size
Good€312K€312K/yr · 175K searches
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Price range
Okay€8.37–€17.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-13.1%90-day search growth — must beat 0% to launch
Competition
Bad81%top-5 click share — a locked-up shelf