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massageöl intim geeignet

Skip it

Soft demand (-14.1% this quarter) — this niche doesn't clear our bar today.

Market size 26Growth 18Conversion 90Competition 47Returns 99Price range 32Avg price 30Brand share 35Review moat 39Quality gap 52

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Great10.7%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,609.35

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Price range

Okay€6.06–€19.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay€9.60

avg listing price — sweet spot $15–$100

Market size

Okay€108K

€108K/yr · 105K searches

Growth

Bad-14.1%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, massageöl intim geeignet is a €108K/yr Amazon Germany market (105K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Nov. Verdict: Skip it — 46/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

massageöl intim geeignet market data

Units sold / yr
8K–10K
avg 250–500/product
Revenue / yr
€77K–€96K
units × avg price
Conversion rate
10.7%
Avg BSR
#23
Page quality
0%
Prime
95%
Sponsored
30%
Out of stock
0.0%
Avg brand age
89 months
Avg seller age
189 days

Competition & brand share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 falling

Sellers

42

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

57%

Top 20: 100%

Open market

10%

  • liebesfreunde25%
  • Seven Secrets22%
  • Durex15%
  • Kneipp12%
  • EIS9%
  • MakeLove6%
  • Open — no brand owns it (5 brands, 10%)

Demand & seasonality

Weekly Amazon search volume, last 94 weeks — -14.1% search growth over the last 90 days.
3K2KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25DecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.6×

Top massageöl intim geeignet search terms

  • massageöl intim geeignet62K/yr
  • massageöl öl intim geeignet15K/yr
  • massage und gleitgel 2 in 15K/yr
  • durex massage- und gleitgel5K/yr
  • massage gel5K/yr
  • intim massageöl öl4K/yr
  • massagegel5K/yr
  • durex 2 in 1 massage- und gleitgel4K/yr
All search terms

Top massageöl intim geeignet products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€5K10%€11K15%€16K20%€22K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

What buyers say about massageöl intim geeignet

What buyers praise and complain about, mined from review topics.

What buyers love

Geruch43%

“Angenehm im Duft”

Qualität insgesamt10%

“Top Produkt”

Massagequalität8%

“Liebesfreunde® Massageöl Set – ideal zum Verwöhnen”

Komfort insgesamt6%

“Top Öl sehr angenehm”

Weiches Gefühl5%

“Fühlt sich gut an”

Schmierung3%

“Gutes Öl”

Saugfähigkeit2%

“Es zieht nicht sofort ein, sodass es sich gut für eine entspannende Massage eignet”

Abgabemechanismus2%

“hat einen Pump Spender bekommen, der die Nutzung noch bequemer macht”

Geschenk Zweck2%

“Tolles Geschenk für Paare oder für sich selbst”

Sexuelles Wohlbefinden2%

“Perfekt für intime Momente oder entspannende Wellness-Abende”

What buyers complain about

Geruch44%

“Das Öl stinkt”

Qualität insgesamt14%

“Hochwertig oder auch Premium ist etwas anderes”

Haftung/Klebrigkeit5%

“Wird klebrig”

Dosierung5%

“Dosierung nur aus der Flasche”

Feucht/Trocken3%

“Es trocknet schnell aus und wird klebrig”

Preis-Leistungs-Verhältnis3%

“Preis- Leistung passt hier leider nicht zusammen”

Ölig/fettig2%

“nicht hochwertiges öl”

Heizer2%

“Leider kein Wärmeeffekt”

Textur/Konsistenz – insgesamt2%

“3. die Konsistenz ist seltsam”

beworben Vs Tatsächliches Produkt2%

“Nicht entsprechend der Beschreibung”

Top return reasons

Geruch63%
beworben Vs Tatsächliches Produkt6%
Auslaufsicher5%
Qualität insgesamt4%
Ölig/fettig4%
Linderung von Juckreiz2%
Gesamtgröße2%
Inhaltsstoffe – insgesamt2%
Preis-Leistungs-Verhältnis2%
Wärme1%

Common questions

Is massageöl intim geeignet profitable to sell on Amazon Germany?
The niche generates €108K/yr across 20 tracked products. 6 of 6 products launched in the last 360 days are still selling. 90-day search growth is -14.1%. Flapen's verdict: Skip it (46/100).
How competitive is the massageöl intim geeignet niche?
11 brands and 42 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 84% of demand.
What do buyers complain about in massageöl intim geeignet?
Top complaints mined from reviews: Geruch, Qualität insgesamt, Haftung/Klebrigkeit. The return rate is 0.2%.
When does demand for massageöl intim geeignet peak?
Demand peaks in Nov; the busiest month runs 1.6× the quietest.
What does it cost to enter the massageöl intim geeignet niche?
Listings span €6.06–€19.16; the average listing price is €9.60 (sweet spot $15–$100). The average incumbent carries 2,609 reviews — the moat a new listing must climb.