59
läuseshampoo
Worth a lookShows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great9.3%search→purchase rate — share of searches ending in a sale
Avg price
Good€14.40avg listing price — sweet spot $15–$100
Market size
Good€719K€719K/yr · 536K searches
Review moat
Good963.58avg incumbent reviews — the moat a new listing must climb
Brand share
Good68%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good€6.74–€25.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Growth
Bad-14.2%90-day search growth — must beat 0% to launch
Signals No Dominant Brand