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kaliumsalz
Skip itSoft demand (-28.7% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great9.6%search→purchase rate — share of searches ending in a sale
Review moat
Great420.18avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay€10.84avg listing price — sweet spot $15–$100
Market size
Okay€158K€158K/yr · 151K searches
Price range
Okay€4.81–€19.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Growth
Bad-28.7%90-day search growth — must beat 0% to launch
Competition
Bad87%top-5 click share — a locked-up shelf