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herpes creme
Skip itA concentrated shelf (top 5 take 86% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great11.7%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good969avg incumbent reviews — the moat a new listing must climb
Price range
Good€5.18–€25.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay€242K€242K/yr · 188K searches
Avg price
Okay€10.99avg listing price — sweet spot $15–$100
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Growth
Bad-18.4%90-day search growth — must beat 0% to launch
Competition
Bad86%top-5 click share — a locked-up shelf