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Worth a look

Shows low returns (0.1%), but brand-locked demand (top 5 brands take 94% of clicks) keeps it on the watch list.

Market size 60Growth 19Conversion 79Competition 58Returns 100Price range 70Avg price 74Brand share 15Review moat 32Quality gap 53

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great8.0%

search→purchase rate — share of searches ending in a sale

Avg price

Good€14.84

avg listing price — sweet spot $15–$100

Price range

Good€3.98–€40.21

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good€513K

€513K/yr · 432K searches

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,262.33

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-12.7%

90-day search growth — must beat 0% to launch

Brand share

Bad94%

top-5 brand share — brand-locked demand

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