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grätenzange
Skip itSoft demand (-15.1% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Incredible14.3%search→purchase rate — share of searches ending in a sale
Review moat
Good760.83avg incumbent reviews — the moat a new listing must climb
Brand share
Good75%top-5 brand share — brands hold most of the demand
Price range
Okay€3.43–€23.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Okay€9.74avg listing price — sweet spot $15–$100
Market size
Bad€98K€98K/yr · 70K searches
Growth
Bad-15.1%90-day search growth — must beat 0% to launch