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55

ginkgo biloba

Worth a look

Shows low returns (0.2%), but soft demand (-25.2% this quarter) keeps it on the watch list.

Market size 61Growth 12Conversion 90Competition 33Returns 99Price range 45Avg price 81Brand share 58Review moat 67Quality gap 45

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Great10.7%

search→purchase rate — share of searches ending in a sale

Avg price

Great€17.26

avg listing price — sweet spot $15–$100

Review moat

Good803.17

avg incumbent reviews — the moat a new listing must climb

Market size

Good€533K

€533K/yr · 288K searches

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Price range

Okay€3.93–€24.14

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-25.2%

90-day search growth — must beat 0% to launch

Products