50
face lifting tape
Worth a lookShows low returns (0.5%), but prices mostly outside the sweet spot ($5.08–$14.59) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Review moat
Great423.64avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Brand share
Good70%top-5 brand share — brands hold most of the demand
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Avg price
Okay€9.33avg listing price — sweet spot $15–$100
Market size
Bad€91K€91K/yr · 191K searches
Growth
Bad-20.4%90-day search growth — must beat 0% to launch
Price range
Bad€5.08–€14.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Quality Gap