Skip to content
41

erste hilfe rucksack

Skip it

Weak search conversion (0.6%) — this niche doesn't clear our bar today.

Market size 13Growth 19Conversion 8Competition 77Returns 53Price range 21Avg price 77Brand share 72Review moat 66Quality gap 28

Competition

Great38%

top-5 click share — an open shelf

Avg price

Great€95.56

avg listing price — sweet spot $15–$100

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Review moat

Good877.31

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.9%

return rate — above 5% kills the launch gate

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Price range

Bad€15.84–€423.49

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-11.9%

90-day search growth — must beat 0% to launch

Market size

Bad€52K

€52K/yr · 84K searches

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Search terms