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Skip itSoft demand (-72.9% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Avg price
Incredible€34.34avg listing price — sweet spot $15–$100
Review moat
Great136.86avg incumbent reviews — the moat a new listing must climb
Price range
Great€6.40–€80.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.2%search→purchase rate — share of searches ending in a sale
Market size
Bad€58K€58K/yr · 23K searches
Brand share
Bad97%top-5 brand share — brand-locked demand
Competition
Bad94%top-5 click share — a locked-up shelf
Growth
Bad-72.9%90-day search growth — must beat 0% to launch