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brillenbad
Skip itSoft demand (-12.8% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Great9.9%search→purchase rate — share of searches ending in a sale
Avg price
Great€18.70avg listing price — sweet spot $15–$100
Review moat
Good547.22avg incumbent reviews — the moat a new listing must climb
Price range
Good€9.17–€28.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Market size
Okay€137K€137K/yr · 74K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad92%top-5 brand share — brand-locked demand
Growth
Bad-12.8%90-day search growth — must beat 0% to launch