37
boyfriend
Skip itA small market ($21K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Price range
Great€5.42–€91.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great€17.08avg listing price — sweet spot $15–$100
Review moat
Good1,258.05avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Competition
Bad75%top-5 click share — a locked-up shelf
Growth
Bad-19.1%90-day search growth — must beat 0% to launch
Market size
Bad€21K€21K/yr · 325K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Signals Low Review Barrier