40
bergkristall
Skip itA small market ($55K/yr) — this niche doesn't clear our bar today.
Returns
Great1.2%return rate — above 5% kills the launch gate
Review moat
Good548.12avg incumbent reviews — the moat a new listing must climb
Avg price
Good€13.70avg listing price — sweet spot $15–$100
Price range
Okay€5.81–€23.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Growth
Bad-15.5%90-day search growth — must beat 0% to launch
Market size
Bad€55K€55K/yr · 158K searches